Dan J. Harkey

Master Educator | Business & Finance Consultant | Mentor

Bad Bots: The Overwhelming Force Behind From 50% To 73% of Internet Traffic

Before you get excited about all your efforts and capital outlay to create an effective marketing platform and reach thousands of people per day, think again.

by Dan J. Harkey

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Summary

Cybercrooks Are Exploiting Every AI Tactic To Siphon Billions From Innocent Victims, And Will Only Accelerate In Frequency

Summary:

We, who tried to do things right by creating an appealing platform to bring in customers, are being left behind.  We are competing with bots, both those designed for positive purposes and those intended for malicious purposes.  Unfortunately, we have lost the internet to AI-driven bots as of 2024

With the rise of AI, automated processes have taken over web traffic.  Bots are automated processes designed to interact with you, sending notifications or engaging in malicious activities.  Bad bots now account for approximately 50% of web traffic.

It’s important to remember that not all bots are harmful.  Good bots, or helpful bots, Play a crucial role in supporting processes such as search engine optimization, content aggregation, and organizational efficiency.  They help index pages, facilitate transactions, and explain processes, contributing to the positive side of bot technology.

Bad Bots and chatbots steal passwords, crash websites, mimic people, generate fake clicks, click fraud, ad fraud, scrape data, send spam, spread malware, hack, spy, interrupt, boost engagement on social media content, and attempt to engage in perfectly normal conversations with us.

The Cybercrime economy is estimated to be worth $10.5 trillion by 2025.

Businesses face a significant threat from bot attacks.  These attacks result in an annual loss of over $10 billion, a staggering figure that should concern us all.  We must take action to protect our businesses from these threats.

Top Five Targeted Industries

Technology 76%

Gaming 29%

Social Media 46%

E-commerce 65%

Financial services 45%

These organized fraud farms, located in Brazil, India, Russia, Vietnam, and the Philippines, have mastered the art of mimicking human behavior and evading detection.

Unfortunately, the situation is only set to deteriorate.  As we invest more energy and resources into creating platforms, we must remain vigilant and take proactive measures against these threats.  We must contend with malicious actors worldwide who are determined to disrupt productivity and American enterprise.  Our awareness and action are key to combating these threats.

The entire apparatus of fraudulent characters creates a bureaucratic bog on our productive efforts.  Their activities create a negative drag on the American economy, draining valuable time and capital. 

Here is the file “Breaking-Bad-Bots-Bot-Abuse-Analysis-and-Other-Fraud-Benchmarks.pdf” for your review.

https://acrobat.adobe.com/id/urn:aaid:sc:VA6C2:eee6a176-9fa8-4254-b337-1ef37ef9cfca